Manager, Demand Generation

The Demand Generation team sits within the Growth organization at Peacock. This team has two core focus areas: Promotional Pricing Strategy – using data-driven insights to shape promotional offers that drive subscriber acquisition, upgrades, and retention. Growth Levers – identifying and evaluating net-new strategic opportunities to unlock sustainable subscriber and revenue growth. The Manager, Growth Strategy will contribute to both areas, playing a key role in shaping strategic direction through rigorous analysis, thoughtful frameworks, and cross-functional collaboration. Responsibilities: Support development of promotional pricing strategies across ad-hoc and lifecycle scenarios in collaboration with cross-functional ream members (e.g. Product, Marketing, Finance) Create and present clear and compelling strategic presentations to communicate pricing and growth recommendations to stakeholders across the organization Develop business cases and strategic memos to identify new opportunities, articulate rationale, and evaluate past initiatives Identify and evaluate key growth levers by developing strategic frameworks to assess initiative viability, subscriber impact, and financial outcomes Contribute to the conceptual design of new pricing tests and growth initiatives, supporting hypothesis development and prioritization Analyze and synthesize strategic insights for dissemination via presentations, wrap-up documents, and leadership briefings