Specialist, Performance Marketing – Search and Programmatic

We are looking for an experienced, data-driven Specialist, Performance Marketing to work within a team of Performance Marketers dedicated to delivering best-in-class Search and Programmatic campaigns. Responsibilities Work with cross-functional teams to strategize, execute, and optimize Paid Search campaigns to drive efficient Peacock subscriber growth across Google, Apple Search, Google UAC, Google PMax and other leading search platforms. Work with cross-functional teams to support Programmatic campaign planning. Assist in managing a multi-million dollar annual budget, providing forecasts and regular reporting to leadership. Review test insights and make recommendations for future testing/optimization. Socialize learnings and best practices across the broader NBCU organization. Perform post-campaign analysis of performance marketing campaigns to drive and improve strategy, presenting key results and insights to executive leadership. Foster strong relationships with key partners at Google, Apple, Amazon, and others to ensure Peacock remains cutting-edge and has access to Alphas and Betas, and is keeping partners in-sync with Peacock business priorities. Work across marketing teams and NBC business units to ensure alignment and build cross-functional relationships. Partner closely with the SEO team to implement a unified search strategy across the business