Director, Brand Creative Strategy, CNBC

OVERVIEW As EMEA Brand & Creative Strategy Director, you will have a critical leadership role in supporting the success of CNBC International by working with Sales to drive revenue growth through commercial innovation with our advertising partners. You will develop compelling multi-platform content proposals, whether working with senior CNBC International editorial stakeholders, or our commercial content studio. You will find new ways for brands to achieve impact beyond advertising, through events, podcasts, newsletters and more. Above all, you will work with Sales teams in EMEA, the US and APAC to create fully-developed, client-facing proposals that tell a compelling story about why advertisers should choose CNBC, and what they can achieve with us. You will champion creative excellence and original thinking and work closely with senior CNBC editorial stakeholders and the wider commercial teams including product, events, data and the content studio to help bring the vision to life. KEY RESPONSIBILITIES Strategic Leadership: Working with the Snr Director, Brand and Creative Strategy, set and execute the vision and strategic direction for the EMEA/US Brand & Creative Strategy unit, ensuring a forward-thinking, innovative approach to client solutions. Team Management: Together with the Snr Director, lead and develop a high-performing team of strategists and creatives, overseeing multiple workstreams across branded content, digital campaigns, and integrated marketing initiatives. Set clear priorities, coach for growth, and ensure delivery against strategic objectives and timelines. Process Optimization: Continuously review and improve team workflows, systems, and processes to maximize creativity, efficiency, and client impact. Cross-Functional Collaboration: Act as the key liaison between sales, editorial and content teams, driving alignment on best practices, cost estimates, workflow, and seamless execution of integrated campaigns. Commercial Focus: Drive pitch-to-deal conversion rates, repeat business, and ensure the strategic rationale behind each proposal strengthens CNBC’s commercial positioning and success. Deal/Proposal Health: Work with peers, stakeholders, sales leads to ensure accurate budgeting and revenue vs cost planning for all proposals. Market Intelligence: Stay on top of trends in digital advertising, content marketing, B2B events, and technological innovations to evolve client pitch strategies. In addition, maintain deep knowledge of: Business news, CNBC’s coverage, and key regional newsmakers CNBC’s programming and editorial calendar across platforms Media regulations across global markets (Ofcom/IMDA) Competitor activity, client movements, and industry shifts