Associate Creative Director - Peacock
The Associate Creative Director, Unscripted will help lead and manage the 360-degree Unscripted and Reality launch and multi-title creative campaigns for Peacock. The Associate Creative Director will help collaborate with and mentor internal writers, producers, editors, and associate producers, as well as act as creative lead with external vendors/agencies tasked with developing and executing creative marketing projects and campaigns. This position will be responsible for providing creative feedback, guidance and direction on a high volume of work that effectively creates demand and desire for our content. This position will be tasked with helping navigate approvals with internal and external stakeholders to maximize workflow efficiencies, cascade feedback, and ensure transparent communication. In addition to working on Unscripted titles, this position will also be asked to contribute to other creative campaigns as needed. The candidate should have a reel of relevant work that showcases their conceptual prowess, eye for design, copywriting skills, strategic thinking, industry-leading creative chops, and most importantly, passion for Unscripted/Reality Content. Responsibilities: Lead the creative development and production of all aspects of Peacock Unscripted creative campaigns Provide video creative + editorial feedback and guidance to internal creatives and external agencies on a high volume of work Work alongside designers and production team to create and produce all content including concept decks, graphics, logos, shoot decks, etc. Partner cross-functionally with Marketing, Social, Press, and other stakeholders on initiatives to achieve campaign goals and drive customer acquisition and retention Help ensure seamless execution and delivery of creative assets to relevant internal partners and platforms Help develop creative strategies around Peacock unscripted content to guide internal teams and external vendors Screen unscripted content to develop unique and best-in-class concepts and breakthrough campaigns Collaborate with internal/external creative teams to brainstorm and script ideas and concepts, as needed Review relevant consumer data and insights and use that data to help ensure creative campaigns are maximally effective Concept, write, produce and execute best-in-class creative launch campaigns for Peacock Originals campaigns, both off and on-platform Collaborate (and own relationships, when needed) with outside agencies and production/editorial/graphics vendors for campaigns and promotional trailers, key art, promos, sizzles, and various video assets Produce and edit promotional/creative video content for use on all platforms Supervise VO recording and audio mix sessions Lead brainstorming sessions to develop script ideas and concepts Direct talent and Originals creative marketing shoots as needed