PR & Communications Manager, EMEA Networks and Hayu
OVERVIEW OF THE ROLE: The Manager, PR & Communications will have a pivotal role in implementing the PR & Comms strategy across our Hayu and EMEA Networks & DTC operations. This role will work closely with the Marketing teams to align PR and Comms activity to heighten awareness of our brands and content – with particular emphasis on driving viewing, subscriptions and retention. KEY RESPONSIBILITIES & DUTIES: Work in close collaboration with the Director, PR & Comms to plan and execute effective PR & Comms activity across our portfolio of brands, including Hayu, Universal+ and networks such as 13TH STREET, E!, SYFY, Diva and DreamWorks Build collaborative stakeholder relationships – both internal (Marketing, Social, Creative, Finance, Legal, Commercial, Product, US Comms’ counterparts etc.) and external (agencies, distributors, platform partners etc.) – to facilitate the fulfillment of PR & Comms objectives Support on range of talent tours, media interviews (in-person and virtual), press junkets/events Liaise with Comms colleagues and external PR agencies across multiple markets to maximize talent opportunities for content shared across territories Act as brand champion for both Hayu and the EMEA Networks & DTC business, ensuring alignment of messaging and creative across all media touchpoints Lead on press office activities including drafting of press releases and sourcing necessary approvals by internal and external stakeholders (e.g. distributors) Work closely with the Marketing and Social teams to identify effective influencers for bespoke initiatives Manage the creative concepting, briefing and workflow with in-house and external creative teams as it relates to PR & Comms activity Leverage events and activations for media and social coverage Create presentations, pitches and campaign reports (for the benefit of both internal stakeholders and external partners) Rigorous budget management: create and track POs, ensuring timely payment of invoices Ensure that all talent/publicity events are assessed by relevant stakeholders (e.g. legal/ compliance) Track and analyze results to measure the impact of our strategies Manage/coach Comms intern on range of responsibilities Support on internal comms activities such as regular newsletters and events