Web Producer - NBC Boston & NECN
The Web Producer plays a major role in the day-to-day execution of NBC10 Boston and NECN’s online news strategy, working with other local web staff to ensure the offering is consistently up-to-the-minute, differentiated, impactful and relevant to local users. The role combines attention to detail, rapid response, editorial judgment and flair, and consistent day-to-day execution and project-management responsibilities within a 24/7 newsgathering operation. Gather, edit, package and publish local news content – focusing on (but not limited to) News, Weather and Traffic – on the NBC10 Boston and NECN websites, our mobile apps and social media platforms. Write text articles, publish video clips from our shows and edit image galleries according to the local editorial “voice” Program key related index pages for editorial impact, audience appeal and timeliness Gather and package relevant content around key stories from a range of external sources, feeds and content types Execute all publishing workflows for video, images and text, including publishing to social media platforms Enforce editorial style guides, standards and practices Use social media tools to monitor and report news, find sources and leads for stories. Monitor mainstream and social media for story ideas and competitive intelligence. Identify buzz-worthy stories of the day and engage your local audience across multiple platforms Ensure that NBC10 Boston and NECN’s social media accounts are engaging and timely sources of breaking news, and, where appropriate, source individual journalists from the station. Write for NBC10 Boston and NECN where appropriate Coordinate with promotions, marketing, and on-air to leverage promotional assets driving audience to social channels Live-blogging and livestreaming of events and breaking news