Multiplatform Media Planning Coordinator

The Multiplatform Media Coordinator plays a pivotal role in the execution and delivery of multiplatform promotional content across NBCUniversal’s Entertainment and Sports properties. This role ensures seamless coordination across Linear, VOD, Digital (.COM), and Live Streaming platforms for Telemundo and Universo. Serving as a strategic liaison between Media Planning, Creative Services, Sales Operations, QC, and Scheduling teams, the Media Coordinator ensures that all promotional content is deployed efficiently, accurately, and in alignment with brand and programming goals. This full-time position supports the ongoing promotional rollout and live coverage of Entertainment and Sports content across NBCUniversal’s Spanish-language platforms, requiring operational precision, cross-functional communication, and a passion for high-quality media execution. Key Responsibilities Media Production & Asset Management Manage and execute all production orders with producers, editors, and cross-functional stakeholders, ensuring timely delivery of promotional assets across platforms. Maintain and organize the promotional asset library in the scheduling system, including assigning house numbers and tracking primary/alternate promos for various network priorities. Coordinate closely with Affiliate Marketing to prioritize daily distribution of promotional content to O&O stations and affiliate partners. Scheduling & Strategic Implementation Execute multiplatform promotional strategies, including secondary elements (snipes, bugs, end credit squeeze backs), based on guidance from media planning leads. Upload and manage media elements for .COM and Live Streaming platforms, aligning with premiere windows, tentpole events, and seasonal campaigns. Collaboration & Cross-Training Act as a central communication hub among Creative Services, Scheduling, and Sales Operations to ensure smooth campaign execution. Crosstrain on both Telemundo and Universo coordination workflows to provide reliable backup support and operational flexibility during high-demand periods. Operational Excellence & Troubleshooting Troubleshoot any discrepancies in promotional asset delivery or scheduling. Ensure all promotional elements meet broadcast standards and are QC-approved for on-air and digital release.