Publicist

The Publicist will generate maximum, positive publicity coverage and target appropriate press/media outlets for VERSANT’s entertainment cable networks (Oxygen, E!, USA, & SYFY) and digital platforms (Fandango and Rotten Tomatoes). The Publicist role will report into the VP, Entertainment Communications. Responsibilities include, but not limited to: Act as media strategist, campaign planner and spokesperson for assigned shows Aid in development and execution of a comprehensive communications campaign to support assigned series and specials, including scripted, unscripted, documentaries and live events. Develop relationships with the talent, production partners, PR agencies and representatives, agents, managers, media and programming executives in order to ensure maximum positive press coverage Coordinate print and electronic interviews and photo shoots on behalf of assigned series and talent Generate press materials including ratings and programming releases, series descriptions, loglines, bios, and talking points. Pitch stories to trade and consumer press to support overall series campaigns Service daily media requests and act as network source of information on programs Develop, plan and execute events, press junkets and screenings for priority series across each network Track budgets for assigned series and run point on press schedules and travel itineraries for series talent Work closely with cross-functional teams to executive overall campaign objectives for network priorities Staff virtual and in-person press appearances for network talent, executives and series producers