We are seeking an accomplished and visionary Senior Director, Data Product Manager, Identity and Audiences to serve as the connective tissue between our business strategy and the identity data assets that power analytics, data science, and precision marketing across the enterprise. This leadership role is central to our transformation from a reactive, request-driven support function to a strategic, product-driven organization. You will own the holistic lifecycle of identity-resolved and AI-ready audience data products.

Background NBCUniversal Media Group is looking for a Manager of Content Consumer Insights to join our team. This individual will be responsible for designing, executing, and socializing custom primary quantitative and qualitative research. The role partners closely with content development, production, marketing, and performance and analytics teams to champion the voice of the viewer across a show’s lifecycle by representing the opinions, preferences and behaviors of audiences today.

The Media Group at NBCU supports a powerhouse collection of consumer-first brands including Peacock, NBC, Bravo, NBC Sports, and NBCU International. With unequalled scale, our teams make the most out of every opportunity to collaborate and learn from one another. We’re always looking for ways to innovate faster, accelerate our growth and consistently offer the very best in consumer experience. But most of all, we’re backed by a culture of respect. We embrace authenticity and inspire people to thrive.

The Media Group at NBCU supports a powerhouse collection of consumer-first brands including Peacock, NBC, Bravo, NBC Sports, and NBCU International. With unequalled scale, our teams make the most out of every opportunity to collaborate and learn from one another. We’re always looking for ways to innovate faster, accelerate our growth and consistently offer the very best in consumer experience. But most of all, we’re backed by a culture of respect. We embrace authenticity and inspire people to thrive.

Peacock is in the middle of a significant strategic evolution, and how we measure media sits at the center of it. Our investment spans major performance publishers and leading streaming and CTV device platforms and proving the true incremental impact of that investment is one of the most consequential analytics problems in the business. The Manager, Media Experimentation & Incrementality is responsible for the design, execution, and quality of NBCU's incrementality testing program: the studies that establish what media actually drives subscriber growth.