Director, Trade Marketing, Sports
As The Director, Trade Marketing - Sports, you will be responsible for working with key stakeholders across NBC Sports Group and NBCUniversal to market and drive demand for cross-platform Sports advertising sales. Work across sales, communications, research, and development to create the value proposition for the sports offering, specifically premier basketball properties like NBA, B1G and Big East and sports across Peacock Develop go-to-market strategies with the value proposition both externally and internally Develop sales collateral and materials that illustrate the value proposition including presentations, sizzle videos, e-blasts and more Build and develop product and audience-driven trade marketing campaigns that drive awareness to the benefits of buying sports Liaise across multiple NBC Sports Group production, marketing and programming teams to gather all of key information to develop offering Oversee event management & premium development (content strategy, event ideation, branding, list management & execution) in collaboration with sales and corporate events Develop immersive & one-of-a-kind experiences and activations that help build sales relationships and drive awareness for NBC Sports properties