Community Marketing Coordinator Telemundo Tampa,FL
The Community Marketing Coordinator supports the station’s efforts to connect with the Tampa Bay community while driving local marketing, branding, promotional, and sales initiatives for Telemundo Tampa (WRMD). This role combines traditional marketing coordination with community engagement to strengthen the station’s presence, enhance partnerships, and expand viewership and revenue opportunities. Essential Functions Develop customized marketing and sales materials to support local sales initiatives and new business opportunities. Gather and analyze competitive research and advertiser media spending data. Compile, draft, and edit marketing plans, presentations, and proposals for internal and external stakeholders. Collaborate with Sales and Creative Services teams to execute integrated marketing campaigns that align with station goals. Generate innovative ideas to drive audience engagement, brand awareness, and potential new revenue streams. Serve as a liaison between Telemundo Tampa and local organizations, non-profits, schools, and businesses to build and maintain community relationships. Identify and coordinate the station’s participation in community events, festivals, and local initiatives that reflect Telemundo’s mission and values. Plan, track, and execute community activations — including logistics, promotional materials, staffing, and on-site execution. Work with News, Promotions, and Sales to identify opportunities for news coverage, sponsorship, and brand alignment at community events. Represent the station at community events and serve as an on-site ambassador to strengthen viewer connections. Develop post-event recaps and reports to evaluate engagement impact and ROI. Coordinate community and promotional content across Telemundo Tampa’s digital and social media platforms. Manage social media contesting and community-related campaigns: draft rules, coordinate creative materials, verify winners, and report on campaign performance. Partner with digital teams to ensure community stories and events are featured across digital platforms. Prepare daily promotional and program logs for Telemundo Tampa. Maintain event and marketing calendars and ensure accurate documentation of activities and outcomes. Support budget tracking for marketing and community projects.